Prof Rod Brodie and Julia Fehrer visiting Nürnberg
On Friday, we were super happy to welcome Prof. Rod Brodie and his doctoral student Julia Feherer in Nürnberg. After meeting at the international workshop “Forum on Markets and Marketing (FMM2016) in Venice earlier this week, they came to Nürnberg right away, to follow up on our discussions. Prof. Brodie (Professor of Marketing at University of Auckland Business School) and Julia Fehrer (doctoral candidate at Auckland Business School and Universität Bayreuth) are working on customer and actor engagement. We are looking forward to some potential future collaboration in a team of Julia, Julia, Julian, and Rod! 😉